• BRANDVIEW

The Streaming Wars Have Begun

Updated: Nov 25, 2018

When Disney announced it was dropping Netflix's lucrative licensing deal last summer as part of a plan to grow their relationship with consumers by starting two streaming services, it was clear that a major industry shift was happening. Disney recently announced the name of their Netflix-fighter, called Disney+. I provided my thoughts on the move last August and while I suggested Comcast was next to go direct to consumer, it looks like AT&T's Warner Media will be up first...

Take another look:

https://www.linkedin.com/pulse/disney-stands-up-netflix-nbc-universal-next-hal-burg/


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